From Super Bowl Squares to Same-Game Parlays: How America Fell in Love with Live Sports Betting
A decade ago, betting on sports in the US meant a trip to Vegas or a shady offshore website. Today, millions of Americans are placing live in-game bets from their couches during the Super Bowl and March Madness — and the industry has never looked the same since. Here's how we got here and what it means for bettors heading into the next big season.